Job Description
- Work as part of the SEO & Content team and be the one who carries out localized keyword research and who ensures all content that is optimized for SEO to drive business performance across our domain portfolio
- Own the content for our German language domains. This will be a combination of content writing and project management additionally translate or transcreate content that is performing well in other languages and markets
- Monitor and audit top-level performance of this content and come up with creative solutions to help us increase content performance, both to users who are already on one of our domains and via organic search
- Manage any external content resource, work with internal teams to develop content that our users will find engaging and could help with our SEO efforts and ensure all content has a great UX for our customers
- Work closely with the social team to ideate, brief and optimize video and YouTube content additionally ensure that all new content is of a high quality regardless of who in Auto1 creates it
- Keep a close eye on our competitors but develop your own roadmap of additions and improvements to German language content to learn what is driving performance in the industry and evolve our strategy accordingly
Qualifications
- At least 1-2 years for junior or 3 years of hands-on experience for mid-level in planning, creating, editing and briefing content
- Advanced experience leading cross-department projects
- Proficient in data analysis and oriented towards enhancing business performance
- Exceptional communication skills
- Automotive experience or interest would be a plus
- Native German speaker
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