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A selection of jobs from the previous newsleterrs.

Location3 Media is hiring a Remote Paid Search Marketing Manager Opportunities

*This is a remote position, but we are currently only able to hire within the U.S.

Expected Salary Range for Senior Paid Search Marketing Manager (senior level):$65,000 to $80,000 annually depending on experience.

Expected Salary Range for Paid Search Marketing Manager (mid-level):$50,000 to $68,000 annually depending on experience.

We have multiple paid search opportunities ranging from mid-level to more experienced. We are looking for seasoned and dynamic Paid Search experts who will be accountable for channel strategy and day-to-day management of client campaigns. These positions will be responsible for the overall portfolio performance and will aid in the integration of Pay-Per-Click data into other services across the account team.

Primary Responsibilities:

  • Day-to-day optimization and monitoring of assigned accounts, with a specialized focus on direct response and performance
  • Ongoing recommendations for campaign growth, enhancement, and innovations
  • Responsible for implementing client PPC strategy and identifying tactics necessary for the proper management of campaigns
  • Assists in managing client relationships by balancing their day-to-day needs and their long-term objectives
  • Compilation of performance results on a weekly, monthly and quarterly basis with analysis for client presentations
  • Remaining on top of the search industry
  • Collaborating with other departments within the company
  • Establishing priorities and providing detailed goals, expectations and performance standards
  • Relates important decisions and actions to the big picture
  • Client facing experience
  • Presentation skills
  • Tracks, analyzes, and reports on performance against client business objectives and KPIs (senior level)
  • Considers all Google Ads best practices and recommendations to maintain our Google Premier Partner status (senior level)
  • Management experience (senior level)

Our Requirements

  • Bachelor’s degree in marketing or related field
  • 1-2 years’ experience in PPC management (mid-level)
  • 4+ years’ experience in PPC management for direct response, performance-based ROI campaigns (senior level)
  • Minimum 1 year experience working in direct response, performance-based ROI campaigns
  • Experience in display and paid social a plus
  • Acute attention to detail
  • Excellent written and verbal communication skills
  • Strong Excel skills, particularly in the use of formulas and vlookups
  • Strong analytical skills and ability to sort through data and find solutions to challenges
  • Self-starter who is able to work both independently and collaboratively in a team environment
  • Extensive knowledge of Google & Microsoft Ads
  • Previous agency experience a plus
  • Relevant industry certifications a plus
  • Experience utilizing Search Ads 360 a plus
  • Must have experience in Local Inventory Ads

About US

Creative Thinkers, Data Geeks & Digital Enthusiasts - Location3 Media is a digital marketing company built to improve the findability and performance of consumer and retail brands through enterprise-level and local digital marketing solutions. Founded in 1999 and located in the heart of Denver, Location3 has a staff of 60+ full-time employees who service global, national and local brands. More than half of Location3's client base has worked with the agency for at least three years, as Location3 improves the findability and performance of every client they partner with.

Why Us?

Location3 is looking for passionate people with innovative thinking who want to work with a performance-driven team. We emphasize working hard to bring our clients the results they seek and celebrating those wins together in a positive and fun work environment. We offer the benefit of being a remote work organization, but we also strongly believe that collaboration is key to driving outcomes. Our company culture, our ongoing education and training programs, and our technology infrastructure all contribute to that goal. We also believe that bonding is equally important - whether it's in-person or over Teams. We have a dedicated in-person annual company retreat that includes our annual golf day as well as remote monthly events like learning hours, team happy hours, and team trivia that help to create synergy among colleagues and teams. On top of working and playing hard together, we also offer a very competitive benefits package, complete with medical, dental, vision, matching 401K, a wellbeing stipend, every other Friday off, every other half-Wednesday off, remote work equipment, a remote equipment reimbursement and more.

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3d

Technical Growth Hacker

PynkUnited Kingdom Remote

Pynk is hiring a Remote Technical Growth Hacker

About the Technical Growth Hacker position

Are you an aspiring Marketing Growth Hacker looking for an opportunity to take on new challenges and advenace your career?

If you are enthusiastic leader with the ability to balance big-picture thinking with deep-dive research and attention to detail, we have the perfect job for you!

We are looking for a Technical Growth Hacker to join our marketing dream team and take on full responsibility for driving bottom-line growth by bringing challenging ideas and marketing campaigns that drive brand, product and business objectives.

Technical Growth Hacker responsibilities are:

· Choosing in accordance with the other departments which metrics/KPIs (Key Performance Indicators) to focus on.

· Bringing traditional and creative ideas how to grow those KPIs.

· A/B testing those ideas.

· Analyzing the data and users’ feedback.

· Exchanging ideas/data/feedback with other departments (Product, marketing, top management) in order to present results and make the product more user-centric.

· Driving traffic to your website, landing pages, social media, apps…

· Understanding conversion rate optimization (CRO) principles and hacksand being able to apply CRO hacks to any businesses.

· Working on a lean startup process.

· Working with the AARRR Sales Metrics Diagram (Acquisition – Activation – Retention – Referral - Revenue)

· Prioritizing growth channels.

· Optimizing channels in order to always improve the performance of ones business.

· Scaling and Automating the growth processes.

· Knowledgeable about referral marketing and being able to create viral growth.

Technical growth hacker requirements are:

· A Love of all things Crypto

· Proven track record of rapid consumer recruitment/acquisiton

· Being data-driven and kind of a data-geek: clear understanding of data, analytics, metrics and statistics.

· Being social and understanding users’ behavior. Having great customer relations skills and being focus on customer experience (Note: being a people's person should be part of the growth hacker's capabilities but is also part of the the anatomy of an entrepreneur.

· Willing to learn.

· Having a startup mindset. If you're not sure what a startup is (A startup is NOT a new tech company), you can check what is a startup here.

· A/B Testing and Data Analytics experience

· Editing and copywriting skills

· Not being scared of pivoting

· Knowledge about both inbound and outbound marketing

· Programming knowledge: even if it’s not compulsory, it is recommended.

· Being performance and results-oriented

· Being curious and creative

· Being relentless in pursuit of growth

· Having experience with growth hackings tools such as Optimizely for A/B Testing, active campaign for email marketing, HubSpot /pipedrive for CRM, sales and marketing purposes, Zapier to automate workflows...

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Hounder is hiring a Remote Content Marketing Specialist

As a Content Marketer, you will be responsible for inbound marketing strategies to build a brand identity and online presence through the creation and dissemination of multimedia content online. This involves developing content strategies, content creation, growing an online community, and tracking that community’s growth.

Roles and Responsibilities

  • Design content marketing strategies and set short-term goals.
  • Undertake content marketing initiatives to achieve business targets.
  • Produce high-quality content by collaborating with design and writing teams.
  • Create an editorial calendar, delegate tasks, and ensure that deadlines are met.
  • Regularly deliver engaging content.
  • Edit, proofread, and improve the content.
  • Optimize content considering SEO and Google Analytics.
  • Analyze web traffic metrics.
  • Ensure a strong web presence on various channels.
  • Generate ideas to increase customer engagement.

Requirements

  • Proven work experience as a Content marketing manager.
  • Proficient in WordPress, Drupal or other Content Management Software.
  • Understanding of web publishing requirements.
  • Ability to predict audience preferences with an editorial mindset.
  • Hands-on experience with SEO and web traffic metrics.
  • Expertise in social media platforms.
  • Project management skills and attention to detail.
  • Excellent communication and writing skills in English.
  • BSc degree in Marketing, Journalism, or relevant field.

Skills

  • Content Marketing
  • Copywriting
  • Design
  • Creativity
  • Search Engine Optimization (SEO)
  • Google Analytics
  • Customer Engagement

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Incentify is hiring a Remote Demand Generation Specialist

Who are we? / What do we do?Incentify helps companies of all sizes in all industries discover and monetize government rebates, grants, credits & incentives. We have developed a technical platform that organizes and optimizes these incentives for the biggest customers in the world all the way down to the smallest mom and pop shops. Multiple Fortune 500 as well as thousands of SMB customers have signed up with us. We drive extraordinary value such that we have a 100% renewal rate, and, even in these turbulent times we have exponentially grown, achieved profitability and just successfully closed a significant round of funding (November 2022). Organizations from big to small love our Products and more importantly need them! We have absolutely nailed product market fit and are now ready to push on the gas and help even more organizations. From a business perspective, we are a later stage startup headquartered in El Segundo, California led by an experienced management team. We are growing rapidly as more and more organizations have become focused on discovering and realizing the transformative potential of Credits and Incentives (C&I). While our team is a mix of all ages, ethnicities, and genders - two things we all have in common are extremely high competence in our fields and unwavering commitment to excellence.

We are looking for a Demand Generation Specialist who will serve as the heartbeat to our inbound/outbound engine and scale the performance of our digital marketing channels. In this role, you will identify and execute campaigns that educate, inspire, and capture prospective buyers through paid & organic social, paid search, email, and website. Reporting to the COO, your role will be to increase traffic to our website, improve our website conversion rates, and source sales qualified pipeline & revenue opportunities. You will optimize existing channels while introducing new strategies to accelerate our qualified inbound lead flow. Because you are motivated by developing and testing new hypotheses, you will experiment with new programs designed to help us identify and convert emerging audiences often. A great candidate will be a self-starter with strong analytical and detail-oriented skills, and a passion for elevating the overall journey our customers take as they interact with our brand.

What's in it for you?

  • We offer a base salary of $85115k annually, with bonuses
  • Benefits (Medical, Dental, Vision, 401k) start on the first day of the month following your start date.
  • Work/life balance, Unlimited PTO
  • Gympass membership coverage
  • Participation in the Company’s Equity Plan
  • Catered Lunches
  • Great culture, enjoy where you work and who you work with!
  • Hybrid, Full time in Office, or Full time WFH all available – we want the candidate not the timecard.

What will you need?

  • At least 2 years of demand generation experience working in high growth B2B SaaS companies with demonstrated experience building a demand engine from the ground up
  • Experience building & optimizing paid media campaigns for a B2B SaaS or technology company using Google Ads, Facebook, and Linkedin.
  • Provide regular updates to the Marketing, Sales, and CS teams about key insights from our acquisition channels and share progress towards our revenue goals.
  • Ability to thrive in a dynamic start-up environment -- you have the mindset and ability to build and execute a plan quickly while also staying hyper organized and keeping the business on track.
  • Drive multiple projects while mitigating and managing competing priorities that undoubtedly creep in.
  • You are an analytical and creative leader, able to work hands-on with data and develop effective and new ways to engage our audiences.
  • You have knowledge around digital marketing trends and best practices, plus supporting technologies like HubSpot, Google Analytics, Google Ads, and social media and search tools.
  • A strong bias for action with a flexible operating range meaning you can quickly adapt from high-level strategy to digging deep into any specific problem to push results forward.
  • You have a proven track record driving qualified pipelines for sales teams through inbound channels.


What will you do?

  • Develop and execute short- and long-term integrated campaigns across multiple digital channels to drive qualified leads and sales pipeline.
  • Establish channel specific KPIs and build processes to track, measure, and report on our demand generation results.
  • Work closely with sales and SDR teams to build tight feedback loops to optimize audience targeting efforts.
  • Develop strategy and manage audience building and ad placement across proven paid channels including Facebook, LinkedIn, and Google Ads.
  • Measure & optimize campaign budget and performance with a specialized focus on optimizing for target audience reach, engagement, and inbound demos.
  • Perform audience research to develop new campaign ideas for paid search and paid & organic social.
  • Develop and distribute high intent content to the right audience in the right channels with the right offer and evangelism to capitalize on dark funnel ICP engagement
  • Measure & analyze website conversion trends and run web optimization experiments focused on improving website bounce rates, time on site, and visitor CTA conversions.
  • Manage our social handles and implement organic social best practices when it comes to building a trusted, engaging brand presence online.
  • Understand the various audiences and how to deliver an email experience that nurtures, educates, and converts them.

No Third Parties (direct candidates only)

Incentify is an equal opportunity employer. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information, marital status or any legally protected status.

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Ingenia Agency is hiring a Remote Content Creator and Storyteller

At Ingenia Agency we’re looking for a Content Creator and StoryTellerto join our team.

We are looking for someone who has an exceptional understanding of social media, to build relationships and deliver a unique tone of voice across multiple channels. Ability to spot and produce quality content, to marry to relevant social media channels, is highly desirable.

What will you be doing?

  • Creation of digital contents for all social media (organic and paid).
  • Ensure content shared on digital channels is optimized to achieve marketing objectives.
  • Blogs and content strategy.
  • Generate ideas for content and marketing campaigns.
  • Write and produce quality content, taking into account conventions and limitations of social media platforms.
  • Knowledge of inbound marketing.
  • Use content creation and editing software (such as Photoshop/InDesign) to create quality content.

What are we looking for?

  • Bachelor’s degree in Communication or related.
  • Excellent redaction skills.
  • 3 years of experience in social media, content creator and other digital media skills.
  • Broad understanding of social and digital media.
  • Experience using tools such as HootSuite, TweetDeck, Buffer or SproutSocial.
  • Experience of using Content Management Systems (CMS).
  • Video production/editing.
  • Desire to continually evolve personal understanding of marketing and social media trends.
  • Specific skills: Writing, narrating, analyzing, editing and creative, both in Spanish and English.
  • Advanced English.
  • Be extraordinary!

What are we offering?

  • Competitive salary
  • Law benefits:
    • 10 days of vacations to the first year fulfilled
    • IMSS
  • Additional benefits:
    • Contigo Membership (Insurance of minor medical expenses)
      • Personal accident policy.
      • Funeral assistance.
      • Dental and visual health assistance.
      • Emotional wellness.
      • Benefits & discounts.
      • Network of medical services and providers with a discount.
      • Medical network with preferential prices.
      • Roadside assistance with preferential price, among others.
    • 3 special permits a year, to go out to any type of procedure that you have to do half day equivalent
    • Half day off for birthdays
    • 5 days of additional vacations in case of marriage
    • 50% scholarship in language courses in the Anglo
    • Percentage scholarship in the study of graduates or masters with the Tec. de Mty.
    • Agreement with ticket company for preferential rates for events of entertainment.

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Ingenia Agency is hiring a Remote Content Manager

Requisitos:

Conocimientos y experiencia en la creación de contenidos para Social Media.

Manejo de Canales Digitales

Formatos actuales

Búsqueda de tendencias que se adecuen a la marca

Ofrecemos:

Modalidad: Home Office

Contratación directa por Ingenia

Prestaciones de Ley y Superiores

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Ingenia Agency is hiring a Remote Community Manager


At Ingenia Agency we’re looking for a Community Managerto join our team.

Contribute to the shielding of the brand reputation in social networks, through strategies of prevention, containment and mitigation of reputational crises. Communicate messages and stories of the brand on the different social platforms.

What will you be doing?

  • Listening and understanding: monitoring the conversation around the brand to detect threats or opportunities. Through listening tools and manually.
  • Content creation: generation of valuable content for the audiences of your different social networks.
  • Customer Service: management of doubts, complaints and comments from the community.
  • Measure everything: obtain and interpret data from social channels to optimize, the process that requires it, effectively.

    What are we looking for?

    • Bachelor’s degree in Marketing or related.
    • Age indifferent.
    • Specific knowledge:
      • Content creation
      • Conversation monitoring
      • Management of social media management, listening and reporting tools, such as Socialbakers, Sysomos, Tweetdeck, Sprout Social, Buffer, etc.
      • Domain of Facebook, Twitter, Instagram, Youtube and LinkedIn
      • Crisis management
      • Generating reports
      • Customer service
      • Generation of strategies for the creation and distribution of content
      • Benchmarking
      • Definition and monitoring of KPIs
    • At least 3 years of previous experience working for an agency.
    • Have managed global accounts
    • Knowledge of corporate reputation
    • Self-taught and proactive.
    • Trends hunter
    • Advanced English.
    • Be extraordinary!

    What are we offering?

    • Competitive salary
    • Law benefits:
      • 10 days of vacations to the first year fulfilled
      • IMSS
    • Additional benefits:
      • Contigo Membership (Insurance of minor medical expenses)
        • Personal accident policy.
        • Funeral assistance.
        • Dental and visual health assistance.
        • Emotional wellness.
        • Benefits & discounts.
        • Network of medical services and providers with a discount.
        • Medical network with preferential prices.
        • Roadside assistance with preferential price, among others.
      • 3 special permits a year, to go out to any type of procedure that you have to do half day equivalent
      • Half day off for birthdays
      • 5 days of additional vacations in case of marriage
      • 50% scholarship in language courses in the Anglo
      • Percentage scholarship in the study of graduates or masters with the Tec. de Mty.
      • Agreement with ticket company for preferential rates for events of entertainment.

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    4d

    SEO Manager

    Go Fish DigitalRaleigh, NC Remote

    Go Fish Digital is hiring a Remote SEO Manager

    Go Fish Digital is looking for a bright, motivated individual to bolster our team of top-notch SEOs.

    The role of the SEO Strategist is to create and execute SEO strategies that align with our client’s KPIs. They are responsible for meeting timelines and delivering high-quality work. An SEO Strategist leads the strategy by evaluating the work we’ve completed to determine its effectiveness. They adjust the strategy as needed to get the best results possible. The SEO Strategist communicates what we’ve done, the impact it’s had, and the direction of the ongoing strategy so that clients can see the value of our work and understand how it aligns with the client’s goals. They are problem solvers who can evaluate shifts in the organic search landscape. The SEO Strategist also seeks opportunities to collaborate with other channels to create a seamless cross-channel strategy.


    You will:

    • Oversee tactical work and execute strategy for technical and on-page deliverables around client’s goals (pivot strategy when needed)
    • Create in-depth reports that paint the story of the results
    • Possess strong communication skills and the ability to explain SEO strategies simply and effectively
    • Ensure the client understands SEO strategy (do they know why we’re doing what we’re doing)
    • Support the overall SEO department strategies and growth
    • Communicate gaps in SEO strategies and processes to the SEO leadership team to continue the growth and improvement of the department


    You should have some or all of the following attributes:

    • Demonstrate alignment with our company values and applied knowledge of search engine optimization
    • Proven organizational, project, and time management skills
    • Excellent communication and presentation skills, both written and verbal, with the ability to provide actionable insights for all levels of an organization
    • Possess keen critical thinking and analytical skills
    • Proven skills with Google Business Apps, especially Google Sheets
    • Minimum of 2-3 years of hands-on experience managing SEO campaigns
    • Experience with creating client strategy, communication, management, and proactive account performance troubleshooting
    • Experience with industry-standard SEO tools such as Screaming Frog, Moz, Ahrefs, SEMRush, STAT, etc.
    • Agency experience is a plus

    ________________________

    Guidelines for Your Application

    What We Need: Alongside your resume, craft a one-page cover letter that gives us some perspective into your unique journey and passion for this role. Don’t forget to mention your salary expectations.

    Handling Attachments: Some platforms can be tricky. If limited to one file, combine your resume and cover letter. Bonus points for work samples — links in CVs or resumes are good, too!

    The Weight of the Cover Letter: It’s more than just a formality – it’s our first introduction to you. Make it count. Without it, your application won't be reviewed.

    Note on ‘Quick Apply’: This feature can sometimes miss essential details. Ensure all our requirements are met — incomplete applications won't progress.

    Adherence to these guidelines is paramount.

    Missing out will cost you a spot in the process. And then, we all miss out. And that bums us out. Don't bum us out. We value attention to detail, and this is your chance to show that off.

    We appreciate the effort you put into your application and look forward to getting to know you better!

    ________________________

    Work Location

    Our office is located in downtown Raleigh, NC. We offer a flexible, hybrid work schedule so that you can work from home, at a coffee shop, or meet with your team in person at our Raleigh office if you are local to Raleigh.

    We are open to remote work in the U.S. (preferably EST) for the right candidate.

    Benefits & Culture

    We offer great health care benefits (with a significant portion paid by the company) and a flexible, balanced work schedule. With our trusting and flexible work culture comes responsibility, so you’ll need to be disciplined enough to get things done without someone watching over your shoulder. We are looking for someone to bring great ideas and work above and beyond our core hours of 8:00 to 4:00 each day when needed.

    We are proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Our community becomes more confident, creative, and productive when our team members can be authentic at work.

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    Go Fish Digital is hiring a Remote Digital Marketing Strategist

    Are you someone who can see the forest AND the trees? Can you decode the intricacies of digital marketing and then elevate your thinking to see its impact on a broader business strategy? Can you identify the right digital levers to pull to boost business outcomes? Do you thrive in environments where being smart is a norm, and results are the shared language? If you're nodding in agreement, you might be the one we're searching for.

    We’re not just about hiring smart people but also those passionately driven by results. Our team is a collective of hard-working intellects, eager to learn and fuelled by the power of collaborative innovation. We believe in leveraging each other's strengths and learning from diverse viewpoints to craft resonating strategies for our clients.

    We're seeking a Digital Marketing Strategist who meshes with this philosophy. Someone with a grounded understanding of digital marketing concepts and an innate ability to think critically — to look beyond the immediate and envision the expansive impact of digital tactics. Your role isn't limited to knowing digital inside out — it's about harnessing that knowledge to create strategies that precisely intersect with our client's business objectives.

    Join us not just to be another 'smart person' but to be a part of a vibrant ecosystem where intelligence meets action, results meet satisfaction, and every day is an opportunity to learn, innovate, and excel.

    Your role will encompass:

    1. Strategic Vision: Partner with clients to understand their business needs and craft digital strategies that amplify their objectives.
    2. Data Interpretation: Use tools like Google Analytics to gather insights, not just metrics. Understand the story the data tells and its implications for the business.
    3. Holistic Approach: Collaborate with teams from SEO, Link Building, Paid Media, and more to craft comprehensive strategies that make real business impact.
    4. Stay Ahead:The digital world is dynamic. Commit to staying updated, understanding emerging trends, and how they fit into the broader business context.

    Your qualifications should include:

    1. Solid grasp of digital marketing principles and tactics.
    2. Proven experience in formulating and executing holistic digital strategies.
    3. Ability to transform raw data into actionable insights.
    4. Exceptional communication skills, translating complex concepts into easy-to-understand recommendations.
    5. Prior experience with digital tools, with a focus on analytics platforms.

    ________________________

    Guidelines for Your Application

    What We Need: Alongside your resume, craft a one-page cover letter that gives us some perspective into your unique journey and passion for this role. Don’t forget to mention your salary expectations.

    Handling Attachments: Some platforms can be tricky. If limited to one file, combine your resume and cover letter. Bonus points for work samples — links in CVs or resumes are good, too!

    The Weight of the Cover Letter: It’s more than just a formality – it’s our first introduction to you. Make it count. Without it, your application won't be reviewed.

    Note on ‘Quick Apply’: This feature can sometimes miss essential details. Ensure all our requirements are met — incomplete applications won't progress.

    Adherence to these guidelines is paramount.

    Missing out will cost you a spot in the process. And then, we all miss out. And that bums us out. Don't bum us out. We value attention to detail, and this is your chance to show that off.

    We appreciate the effort you put into your application and look forward to getting to know you better!

    ________________________

    Work Location

    Our office is located in downtown Raleigh, NC. We offer a flexible, hybrid work schedule so that you can work from home, at a coffee shop, or meet with your team in person at our Raleigh office if you are local to Raleigh.

    We are open to remote work in the U.S. (preferably EST) for the right candidate.

    Benefits & Culture

    We offer great health care benefits (with a significant portion paid by the company) and a flexible, balanced work schedule. With our trusting and flexible work culture comes responsibility, so you’ll need to be disciplined enough to get things done without someone watching over your shoulder. We are looking for someone to bring great ideas and work above and beyond our core hours of 8:00 to 4:00 each day when needed.

    We are proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Our community becomes more confident, creative, and productive when our team members can be authentic at work.

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    Healthy Back Institute is hiring a Remote E-commerce Marketing Specialist

    E-commerce Marketing Specialist - Healthy Back Institute - Career Page

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    Sheltering Arms is hiring a Remote Social Media Intern - Bilingual Preferred

    Social Media Intern - Bilingual Preferred - Sheltering Arms - Career Page

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    Club Capital LLC is hiring a Remote Marketing Associate

    Club Capital LLC is hiring a Remote Marketing Coordinator

    Big Brothers Big Sisters of America is hiring a Remote Director, Cause Marketing

    Position Purpose

    The Director, Cause Marketing (D-CM) will be a direct report to the Senior Director, Cause Marketing and will have primary responsibility for leading and supporting activities associated with corporate cause marketing activities. The D-CM will be an active contributor to the fundraising efforts at Big Brothers Big Sisters of America (BBBSA) and will provide the leadership and expertise required to grow the organization’s capabilities around cause marketing, both at the National and local Big Brothers Big Sisters (BBBSA) Agency level.

    BBBSA currently has a diverse and active portfolio of accounts, and this role aims to deepen and develop those partnerships while also continuing to prospect and launch new, innovative alliances. To do so, the D-CM will have four priority work areas: 1) Stewarding existing cause marketing and corporate development partnerships 2) Building out and executing fundraising concepts associated with new cause marketing partnerships 3) Supporting the overall growth goals for annual campaign revenue and 4) Ensuring all components of assigned partnerships are achieved, tracked, and maintained at best-in-class standards.

    Location: United States (100% Remote); East Coast based preferred

    Travel:Approximately 25 - 30%

    Essential Duties and Responsibilities

    • Collaboratively lead and manage the day-to-day processes related to the strategic development, design, execution, and evaluation of BBBSA’s existing cause marketing/corporate development accounts.
    • Build pipeline of prospects to generate partnership relationships of $250,000+, with portfolio accountability of $4,000,000+, including new revenue achievement annually of $500,000+.
    • Research and identify top prospects to support growth goals associated with BBBSA’s cause marketing initiatives (point of sale (POS) omni-channel campaigns). Develop plans for entry, solicitation and securing new business partners.
    • Identify and assist with POS technology needs and system supports used in corporate partner fundraising and cause marketing strategies.
    • Engage leaders throughout the BBBS Agency Network in National plans for executing integrated partnership opportunities and to bring fundraising proposals/agreements to scale.
    • Develop and maintain proposal/presentation resources, as well as a cause-marketing specific resource library used in pitching prospective partners, with the goal of supporting incremental revenue, awareness, and impact at the National level and amongst the BBBSA Network of 230+ local agencies.
    • Create and maintain corporate sales associate/employee engagement best practice templates and tactics to assist BBBSA corporate partners in the execution of cause marketing campaigns.
    • Initiate collaborative work with all BBBSA team members, including integrated marketing, public relations, creative, web, communications, celebrities, advertising, etc. to produce comprehensive cause marketing strategies that build awareness and drive consumer engagement for cause partnerships. Look for opportunities for extreme collaboration with other teams to amplify partnerships, brand message and understanding.
    • In collaboration with Resource Development team members, track the status and deliverables for each partner as it relates to contractual agreements (fund distribution, number of communications, resources provided, etc.). Assist corporate partners with solution development and management of key performance indicators.
    • Maintain current knowledge of philanthropic brands and ESG (Environmental, Social and Governance) strategies to develop and help deploy partnership proposals that align with corporate giving trends. Ensure activation concepts align with mission-centered engagements, employee engagement, and consumer activation trends.
    • Attend relevant corporate partner and BBBSA events, conferences, or webinars to discover new initiatives and/or to identify prospects aligned to BBBSA strategic growth plans.
    • Support the key deliverables of the Corporate Development team including conference sponsorship, year-end giving, key affinity month activations, donor impact and reporting (annual report, society recognition), 3rd party resources, internal systems alignment, and Network activations.
    • Assist in the design and optimization of the strategic partnerships process and account management cadence across the Network utilizing Salesforce and other internal project management resources (Asana, SharePoint).
    • Recommend new procedures and tools to improve synergies throughout the BBBSA Network and between National team departments in order to realize the goal of expanded impact through transformative partnerships.

    Culture

    • Demonstrates a commitment to cultural diversity and inclusion that reflects BBBSA’s commitment to JEDI (justice, equity, diversity, and inclusion).
    • Champions internal and external culture of the organization focusing on being a JEDI-focused youth empowerment and equity organization.
    • Provides consistent follow-up regarding assigned projects and after meetings.
    • Exemplifies servant leadership qualities internally and across the Big Brothers Big Sisters (BBBS) network with agency staff and volunteer leaders.
    • Manages related and other duties as assigned in support of department and business needs.


    Education & Related Work Experience

    Education Level: Bachelor’s Degree in nonprofit management, business, marketing, communications (or related education) or equivalent relevant experience.

    Years of Related Work Experience: A minimum of seven (7) years proven experience in sales, cause marketing, consumer/retail promotions, and project management in a nonprofit, agency, or related environment.

    Skills and Knowledge: Demonstrated track record of conceptualizing, strategizing, planning, managing, and initiating industry-leading and award-winning cause marketing campaigns; Demonstrated successful experience in leading, influencing and/or supervising and developing staff, directly or indirectly; Deep knowledge of cause-related fundraising, business development, sales and marketing; Ability to manage complex, highly sensitive matters with high attention to detail; Excellent team working skills; ability to collaborate; Advanced interpersonal skills; Highly organized in approach, with ability to set and manage priorities; Ability to work independently in achieving results consistently on deadline; Excellent verbal and written communication skills; Intermediate knowledge of Microsoft Office, fundraising software, and database systems including Salesforce, Asana and SharePoint; Advanced understanding of retail environments, marketing promotions, shopper marketing and/or consumer engagement programs; Successful 6-figure partnership support and execution experience.

    JEDI Commitment

    At Big Brothers Big Sisters of America, justice, equity, diversity, and inclusion (JEDI) is an integral part of our values and mission. We recognize, affirm, and celebrate the diverse backgrounds, lives, and experiences of all of our stakeholders, including youth, families, donors, volunteers, and staff. We ensure the opportunity for all voices and perspectives to be heard and honored. In the workplace, we foster an environment where all people can be their best selves. We affirm that every person [regardless of ability, age, cultural background, ethnicity, faith, gender, gender identity, gender expression, ideology, income, national origin, race or sexual orientation, marital or veteran status] has the opportunity to reach their full potential. We strive to realize the full potential that is within all of us by ensuring that all voices and perspectives are heard and honored.

    Equal Employment Opportunity

    BBBSA provides equal employment opportunities to all qualified individuals without regard to race, creed, color, citizenship, religion, national origin, age, sex, familial or marital status, pregnancy, military or veteran status, sexual orientation, gender identity or expression, genetic information, disability, or any other legally protected status in accordance with applicable local, state, and federal laws, regulations, and ordinances.

    Americans with Disabilities Act

    Employee must be able to perform all essential job functions, with or without reasonable accommodation.

    Job Responsibilities

    The above statements reflect the general duties, responsibilities and competencies considered necessary to perform the essential duties and responsibilities of the job and should not be considered as a detailed description of all the work requirements of the position. BBBSA may change the specific job duties with or without prior notice based on the needs of the organization.

    Big Brothers Big Sisters of America is directly recruiting and hiring for this position. We are not engaging any staffing/recruitment firms or agencies for this position. If any candidate profile/resume/identifying information is sent to Big Brothers Big Sisters of America and/or Big Brothers Big Sisters agencies we will not pay any referral or firm fees in relation to this information.

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    Vosker is hiring a Remote Community Manager

    Job Description

    As a Social Media Community Manager with a focus on customer service, you are the voice and face of the brand in online communities, ensuring that every interaction reflects the brand's tone, values, and standards. Your role extends beyond customer service to encompass relationship-building, feedback collection, and collaboration with internal and external stakeholders. With a deep understanding of community dynamics and social media best practices, you foster engagement, trust, and loyalty among community members while driving initiatives that enhance customer experience and strengthen brand affinity. 

    This role offers an exciting opportunity to shape and nurture an online community that serves as a valuable asset for the brand. If you are passionate about building meaningful relationships, driving customer engagement, and contributing to the success of the brand in the digital space.  

    Key Responsibilities:

     

    • Tone and Manner Management: Maintain and uphold the brand's public online tone and manner across social media platforms and community forums, ensuring consistency, authenticity, and alignment with brand guidelines. Train and guide team members to communicate effectively and empathetically with customers, resolving issues and inquiries in a timely and professional manner.

     

    • Community Relationship Management: Cultivate and nurture relationships with staff and moderators of Facebook groups and other online communities relevant to the brand. Engage proactively with community members, responding to inquiries, facilitating discussions, and providing value-added content to foster a sense of belonging and community spirit.

     

    • Feedback Collection: Act as a conduit for collecting feedback and insights from community members, synthesizing their input to identify trends, pain points, and opportunities for improvement. Share feedback with relevant internal departments, such as Marketing, Product Development, and Customer Experience, to inform decision-making and drive product/service enhancements.

     

    • Content Planning for Client Support Page:Collaborate with internal stakeholders, including client support teams, to plan and curate content for client support pages on social media platforms. Develop content calendars, create engaging posts, and coordinate with relevant departments to ensure timely and accurate information dissemination.

     

    • Event Management: Plan and execute online events, such as live Q&A sessions, product launches, and community meetups, to deepen engagement and strengthen relationships within the community. Coordinate logistics, content creation, and promotion efforts to ensure successful event outcomes and a positive attendee experience.

     

    • Collaborative Initiatives: Develop and execute initiatives to foster collaboration between the brand and Facebook Group Staffs, as well as key internal departments. Partner with Marketing to co-create engaging content and campaigns tailored to the community's interests and preferences. Collaborate with Developers and Product teams to gather input on feature requests, bug reports, and usability issues raised by community members.

     

    • Performance Tracking:Monitor and analyze community engagement metrics, including participation rates, sentiment analysis, and member satisfaction scores, using data-driven insights to optimize community management strategies and tactics. Prepare regular reports and presentations to share key findings and recommendations with internal stakeholders.

     

    • Crisis Management: Anticipate and mitigate potential crises or reputational risks within the community, responding swiftly and transparently to address issues and maintain trust and goodwill among community members. Collaborate with cross-functional teams to develop crisis communication plans and execute coordinated responses when necessary.

     

    Qualifications

    • Minimum of 3-5 years of experience in social media/community management, with a focus on customer service and engagement.

     

    • Deep understanding of social media platforms, community dynamics, and online moderation best practices.

     

    • Excellent interpersonal and communication skills, with the ability to build relationships, influence stakeholders, and engage diverse audiences.

     

    • Strong problem-solving abilities and the capacity to remain calm and composed under pressure in crisis situations.

     

    • Analytical mindset with proficiency in data analysis and reporting tools to track performance metrics and derive actionable insights.

     

    • Creative thinker with a passion for innovation and a track record of developing and executing successful community engagement initiatives.

     

    • Good to have: Knowledge or experience in the hunting industry, including familiarity with hunting equipment, terminology, and customer preferences. This background can enhance your ability to engage with and provide valuable support to community members with specific interests in this niche area.

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    Cranial Technologies is hiring a Remote Performance Marketing Specialist (Remote)

    At Cranial Technologies we’re not just reshaping heads, we’re reshaping lives. Our number one priority is our patients and their families. Families choose us because of the different kind of healthcare experience we offer through exceptional customer service, superior outcomes using the DOC Band® and a passion for the babies we treat.

    The Performance Marketing Specialist will lead the marketing-driven growth strategy for Cranial Tech’s D2C efforts, as well as launch digital marketing tactics targeting physicians. They will design, launch and optimize a full-funnel digital marketing program aimed at creating targeted awareness, acquiring high-quality leads and converting them through a mix of efforts across paid campaigns and organic efforts, as well as CRM. They are also responsible for defining and measuring relevant metrics, aiming to maximize marketing ROI while reducing in-funnel churn. They will work closely with stakeholders across the organization, including commercial, tech, and design as well as medical, to deliver a high-performing marketing program that connects seamlessly with broader digital user journeys.

     

    Responsibilities:

    • Campaign management and optimization of full-funnel D2C digital marketing across paid media (SEM, Paid Social, etc.), organic (SEO) as well as CRM
    • Ongoing measurement and reporting of digital marketing performance to stakeholders, including granular insights on tactics, channels, creative
    • Design and launch A/B tests / lift studies on paid channels, working closely with stakeholders from design/tech as needed, to test campaign tactics, targeting, creative, marketing channels, landing pages, etc.
    • Work closely with Digital Product team and other stakeholders to design and test CRM program across email & SMS
    • Efficiently manage program budget, and identify opportunities for scale through replicable marketing strategies, tactics and new marketing channels
    • Define and maintain KPIs to understand marketing success across the funnel, as well as for the marketing program (e.g., with data-driven attribution), working closely with digital product teams to improve website and CRM analytics as needed

     

    Required:

    • 2-4 years of hands-on experience with D2C / B2C performance marketing campaign management, including direct operating experience with SEM and Paid Social
    • Strong experience with website analytics and attribution tools, e.g., Google Analytics
    • Experience with developing full-funnel digital marketing campaigns and tactics across brand-building, acquisition, and retention
    • Strong knowledge of key marketing principles, including full-funnel program optimization, tracking and attribution, A/B testing, landing page and creative optimization
    • Experienced in collaborating with stakeholders across tech, design and analytics
    • Strong communicator, able to deliver insights and results to various stakeholders across the business, including acting as a translator for non-marketing stakeholders (e.g., tech, design as well as commercial and medical)
    • Entrepreneurial, taking initiative to test new ideas across the marketing mix

     

    Desired:

    • Bachelor's degree in a related field
    • Experience with technical SEO, display marketing and CRM / marketing automation platforms like HubSpot / Salesforce is a plus
    • Able to take different user and stakeholder perspectives into account to design innovative concepts and campaigns

     

    Benefits Package for Cranial Technologies:

    • Medical and Dental Insurance
    • 401k Retirement Plan 
    • 3.5 Weeks Paid Time Off + 7 Company Paid Holidays
    • Life Insurance
    • Short/Long Term Disability Insurance
    • The salary range for this position is $80,000 - $100,000 and is dependent on applicant's relevant skills and experience. 

     

    Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

    Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

    You will receive a confirmation email stating your application has been submitted. Once your application has been reviewed, you should receive an update on your status via email. Please keep an eye on your spam and junk mail. Please no phone calls regarding the position.

    If you are unable to submit your application, please email the recruiting department at careers@cranialtech.com for assistance. 

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    829 Studios is hiring a Remote E-Commerce Specialist

    E-Commerce Specialist - 829 Studios - Career PageSee more jobs at 829 Studios

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    6d

    Senior Manager, Field Marketing

    ProgressHybrid Remote, Burlington, Massachusetts

    Progress is hiring a Remote Senior Manager, Field Marketing

    We’re Progress – we offer the best products to develop, deploy, and manage high-impact business applications. We are bold, forward-thinking innovators who build solutions that work and care about our customers. We invent and reinvent every day, work together as one, value and respect each other, and cheer our wins. Join us as a Senior Manager of Field Marketing for the Americas.  This will be a full time hybrid role working between your home office and our Burlington MA headquarters.

    The Senior Manager of Field & Channel Marketing for North America will report directly to the Global Sr. Director, Field & Channel Marketing. Sales and global campaigns teams will be important partners as you drive net-new growth, customer expansion and cross-sell, and installed base retention through a variety of segment-focused marketing campaigns and tactics. The Manager of field Marketing is a conduit for the revenue organization to the marketing team.
     

    WHAT YOU WILL DO IN THIS ROLE:

    • In collaboration with the regional Sales Directors across the Americas region, create an integrated marketing activity plan that includes local execution of the global go-to-market initiatives and aligns to the regional sales strategies
    • Manage a high-performing and diverse field marketing team. Management duties include, but are not limited to:
      • Working with your team in evaluating and prioritizing various programs to ensure budget and results are achieved 
      • Reporting on results of specific tactics as well as the breadth of the field marketing programs in your region that align and contribute to sales goal achievement
      • Coach, mentor and support development among team members
    • Develop plans needed to: 
      • Amplify, localize and create demand generation and pipeline acceleration campaigns
      • Build local presence and credibility through events, speaking opportunities, web presence, content syndication and PR
      • Support key verticals, ABM and personalized tactics
    • Support the region to retain existing customers, expand within the base, upsell and cross-sell as well as new customer recruitment
    • Collaborate with Corporate Marketing functions to ensure red thread messaging of “brand to demand” in your plans
    • Responsible for initiation, execution, management and measurement of local marketing activities. Including, but not limited to email campaigns, account-based marketing for cross sell, partner marketing planning and co-funding, digital marketing, events, social media activity, advertising
    • Collaborate and work with our demand gen center of excellence for team for regional campaign components 
    • Ensure lead follow up in region and align with BDR team
    • Measure marketing programs at all levels of detail. Analyze outcomes, provide insights and present results to facilitate sound decision-making 
    • Sales Stakeholder Management: Provide regular updates and takes inputs as a member of the region’s senior management team
    • Attend Sales QBRs; prepare and present marketing plans, supporting tactics and performance metrics
    • Is accountable for the marketing budget for North America and ensuring the spend is aligned to the regional objectives

    TO BE SUCCESSFUL IN THIS ROLE YOU WILL NEED TO HAVE:

    • Business/Marketing IT degree (preferred) but equivalent experience will also be considered in place of the education
    • People management experience
    • Extensive experience in field marketing 
    • Proven experience of channel partner programs and co-marketing activities
    • Knowledge of marketing technologies such as Salesforce.com, 6Sense and Eloqua
    • Ability to drive ideas to execution - creative and hardworking
    • Ability to operate, present and collaborate at a senior level
    • Approachable and able to successfully collaborate with sales and international marketing teams
    • Flexible and adaptive to change with the ability to multi-task in a fast-paced environment 
    • BENEFITS 
    • Medical, dental, vision, life & disability, and financial benefits (including 401(k) retirement savings plan. Tuition Reimbursement program. Additional voluntary benefits including crucial illness/hospital indemnity, identity theft protection, auto & home insurance, legal, and pet insurance. 
    • Competitive salary, uncapped commission, and best-in-class Employee Stock Purchase Program (ESPP) with a 27-month lookback
    • Flexible paid vacation time, paid day off for your birthday, and company holidays. A variety of leave plans, including Parental Leave.
    • Employee Assistance Program (EAP) and an employee well-being program focusing on physical, mental, and financial health.  

    Progress is proud to be an Equal Opportunity Employer!

    #LI-SC1
    #LI-hybrid

    Together, We Make Progress

    Progress is an inclusive workplace where opportunities to succeed are available to everyone. As a multicultural company serving a global community, we encourage a wide range of points of view and celebrate our diverse backgrounds. Our unique combination of perspectives inspires innovation, connects us to our customers and positively affects our communities. It is only by working together and learning from each other that we make Progress. Join us!

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    Cobalt.io is hiring a Remote Product Marketing Manager, US

    Product Marketing Manager

    Who We Are 

    Cobalt was founded on the belief that pentesting can be better. Our pentests start in as little as 24 hours and integrate with modern development cycles thanks to the powerful combination of a SaaS platform coupled with an exclusive community of testers known as the Cobalt Core. Accepting just 5% of applicants, the Core boasts over 400 closely vetted and highly skilled testers who jointly conduct thousands of tests each year. 

    Our award-winning, fully remote team is committed to helping agile businesses remediate risk quickly and innovate securely. Today, over 1,000 customers use Cobalt to run pentests on demand via Pentest as a Service, AKA PtaaS, a space which Cobalt pioneered (you could even say we wrote the book on it) and continues to lead. 

    Description

    We’re on a mission to hire the very best! With growing demand for our technology and services, we are looking for an energetic Product Marketing Manager to join our team. You will be responsible for the development and execution of marketing strategies, product positioning and messaging, marketing content for product launches, events and sales enablement and go-to-market plans for Cobalt offensive security solutions. You are passionate about understanding customer needs and ensuring we have the core product marketing resources to empower customer success. As a natural storyteller, you can easily translate that knowledge into compelling positioning and content. You’ll do this by delivering the right content at each stage of the customer lifecycle, by equipping Cobalt teams with the right stories and talking points, and by evolving the Cobalt brand through product and feature launches.

    What You'll Do

    • Marketing strategy — create product marketing plans, quantify market opportunities, identity and lead GTM strategies
    • Market intelligence  —  understand and stay abreast of competitive landscape and industry news to best influence our marketing strategy, competitive positioning and sales enablement
    • Positioning and messaging — craft compelling, high-impact messaging and customer-centric narratives that define our portfolio, value proposition, and competitive differentiation
    • Thought leadership – partner with corporate marketing to develop narratives, create presentations and content (white papers, blogs, videos, etc) to drive awareness and demand for Cobalt 
    • Product launches —  lead successful product launches by owning the go-to-market strategy for new product introductions and feature releases including market research, positioning, messaging, packaging, demand generation, internal enablement, customer communications, etc.
    • Cross-functional alignment  —  partner with cross-functional teams to research, plan and implement go-to-market tactics that increase demand, revenue, and retention.
    • Enablement  —  work collaboratively with Product, Delivery and GTM teams to develop tools and materials that arm the sales, customer success and channel teams with sales plays and competitive intelligence that increases sales productivity and pipeline conversion

    You Have

    • 3-5 years B2B cybersecurity product marketing experience
    • Bachelors degree, MBA a plus
    • Comfort working in a startup environment
    • Marketing experience within a SaaS or cloud based technology start-up is preferred
    • Proven background in owning customer research, market analysis, and segmentation
    • Collaborative and team-oriented, with an ability to build strong working relationships across levels, departments, and geographically dispersed office locations
    • A can-do attitude and ability to juggle multiple priorities simultaneously
    • Demonstrated communication and writing skills
    • Experience working in a fast-paced environment, where experimentation and iteration were core values

    Diversity at Cobalt

    With over 45 nationalities already at Cobalt (and counting) we respect and celebrate diversity! We’re proudly committed to equal employment opportunities regardless of your gender, religion, age, sexual orientation, ethnicity, disability, or place of origin. We support each other and are grateful for each Cobalter's contribution to our mission — let's make security dance! 

    Please apply even if you don't think you meet all of the criteria above but are still interested in the job. Nobody checks every box, and we're looking for someone excited to join the team.

    Why You Should Join Us

    • Grow in a passionate, rapidly expanding industry operating at the forefront of the Pentesting industry 
    • Work directly with experienced senior leaders with ongoing mentorship opportunities
    • Earn competitive compensation and an attractive equity plan
    • Save for the future with a 401(k) program (US) or pension (EU) 
    • Benefit from medical, dental, vision and life insurance (US) or statutory healthcare (EU)
    • Leverage stipends for:
      • Wellness
      • Work-from-home equipment & wifi
      • Learning & development
    • Make the most of our flexible, generous paid time off and paid parental leave 
    • Work remotely from anywhere in the US, the UK, or Germany

     

    Pay Range Disclosure

    Cobalt is committed to fair and equitable compensation practices. The salary range for this role is $95,200 - $119,000 per year + equity + benefits. A candidate’s salary is determined by various factors including, but not limited to, relevant work experience, skills, and certifications.  The salary range may differ in other states and may be impacted by proximity to major metropolitan cities. 



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    Rand Worldwide, Inc is hiring a Remote Marketing Manager

    Job Description

    Reporting to the Vice President of Marketing of Rand Worldwide, the Rand Simulation (Rand SIM) Marketing Manager will be accountable for defining, developing and executing on a comprehensive branding, go to market and overall marketing strategy to generate awareness and demand for this fast-paced, fast growing start up division of Rand Worldwide.  

    As the Rand SIM Marketing Manager, you will:

    • Create brand awareness for the Rand SIM division through a variety of marketing tactics and platforms to fuel pipeline in support of sales efforts to meet aggressive growth targets.
    • Develop, manage and implement strategic marketing programs, driving demand creation and lead generation activity resulting in qualified sales leads.
    • Forecast, measure and analyze impact of programs on sales cycles; produce quarterly ROI reports both internally, and externally for Ansys, to ensure marketing investments meet key objectives and performance requirements.
    • Work with broader corporate marketing team and outside agencies to create compelling content focused on helping customers achieve their intended business outcomes.

    Your responsibilities will include:

    • Manage ideation and execution of strategic marketing programs. This includes a mix of digital touch - email, web, SEO/SEM/PPC, social, search traffic, video, as well as traditional tactics such as webcasts, industry events, tradeshows, conferences, sponsorships, public relations and speaking events.
    • Position and establish Rand SIM as a best-in-class Ansys partner and a top tier simulation services consultant.
    • Demonstrate Rand SIM’s thought leadership by showcasing our technical experts and their expertise via blogs, public relations, speaking opportunities and webcasts.  
    • Communicate Rand SIM’s differentiators through the creation of positioning statements and value propositions that define Rand SIM as THE go-to simulation partner.
    • Leverage cutting edge platforms like Eloqua, UberFlip, SproutSocial and ZoomInfo to identify prospects, understand their purchasing behavior and intent, and then target with appropriate content highlighting aligned solutions and messaging.       
    • Work with internal and external resources to develop and prepare marketing collateral including whitepapers, videos, case studies, emails, webcasts, online ads (PPC/SEM/SEO), blog and social media content.
    • As an Ansys Elite Channel Partner, ensure marketing programs are in alignment with Ansys marketing goals, branding and focus. Define quarterly campaigns, submit requests for Ansys market development funds (MDF), and track and report performance on Ansys investment. Track performance against Ansys marketing scorecard.
    • Participate in internal sales meetings to identify trends in the market and any repeatable sales plays. Define campaigns in support of these initiatives that highlight our solutions. Create any additional content necessary.  
    • Maintain regular reviews and audits of website to ensure content is current and up to date.
    • Monitor SEM/PPC investment and conversion rates for optimal performance; review Google Analytics to identify traffic trends; ensure we have content for high performing conversion points.     
    • As necessary, support Rand SIM expansion into new geographies, the addition of Ansys product authorizations, and the launch of any new Rand SIM service offerings.  
    • Liaise as Rand SIM marketing point of contact with sales and marketing resources at Ansys. 
    • Maintain reports and dashboards analyzing campaign response rates, cost/lead, ROI, etc. Based on data, make recommendations to improve results or change tactics so that investments meet objectives and intended results.

    Qualifications

    • Self-starter, energetic, fast learner and highly motivated individual who works well in a team environment.
    • Must enjoy a fast-paced environment.
    • Willing to be creative, flexible and experimental with different tools and tactics to support ideas for growth in a startup environment.  
    • Bachelor’s degree.
    • 7+ years of marketing experience.
    • Proven excellence in marketing communications - written and oral communication as well as presentation skills.
    • Ability to manage multiple projects simultaneously.
    • Strong analytical and organizational skills.
    • Proficiency with Microsoft Office products (Word, Excel, PowerPoint).
    • Ability to quickly learn and utilize new marketing tools and platforms.
    • Understanding of CRM basics: data import/export, reporting.
    • Travel: 15% with international travel possible.

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