ON24
ON24 is on a mission to transform the way businesses drive revenue and customer engagement through data-rich digital experiences. Powered by the ON24 Platform, marketers create and deliver live, always-on and personalized webinar, content and virtual event experiences to engage audiences in real-time, to generate powerful buying signals and to accelerate pipeline. With billions of engagement minutes created, ON24 is the network where enterprises engage prospects and customers at global scale. Headquartered in San Francisco, ON24 has a wide international footprint serving the regions of North America, EMEA and APAC. For more information
ON24 is hiring a Remote Email & Database Marketing Manager
Description
ON24 is on a mission to help businesses bring their go-to-market strategy into the AI era and drive cost-effective revenue growth. Through its leading intelligent engagement platform, ON24 enables customers to combine best-in-class experiences with personalization and content, to capture and act on connected insights at scale.
ON24 provides industry-leading companies, including 3 of the 5 largest global technology companies, 3 of the 5 top global asset management firms, 3 of the 5 largest global healthcare companies and 3 of the 5 largest global industrial companies, with a valuable source of first-party data to drive sales and marketing innovation, improve efficiency and increase business results. Headquartered in San Francisco, ON24 has a wide global footprint with offices in key regions, including London, Singapore and Sydney. For more information, please visit www.ON24.com.
Role Overview:
ON24 is seeking an Email & Database Marketing Manager to drive executional excellence and continuous improvement for all ON24’s email and database lifecycle programs. This person will be responsible for the strategy, execution, measurement and optimization of our email channel, database segmentation strategies and nurture programs. The ideal candidate will have experience partnering with Marketing Operations and program owners to maintain a comprehensive email calendar, proactively seek areas of improvement while optimizing for database health, lead generation and funnel velocity.
Responsibilities:
- Create strategic, performant email nurture programs that utilize automation and segmentation for pin-point relevance and real funnel impact
- Proactively identify database opportunities through segmentation and analysis to run highly effective, personalized campaigns for target audiences
- Strategize, test, and implement tactics to nurture and engage buyers based on their stage in the buyers’ journey, and move them to the next relevant stage
- Maintain a comprehensive email calendar, guiding program owners for optimal delivery times, email best practices and database health
- Analyze and report on email channel metrics, both leading and down-funnel, and create and implement strategies to consistently improve performance
- Act as the email marketing expert for customer-facing teams through Marketo and Outreach
- Perform thorough quality assurance on all emails and nurture programs to ensure error-free delivery
- Stay current with email marketing trends and best practices and regularly implement and communicate these opportunities with the wider team
- Become an expert in database segmentation and provide this knowledge as a strategic partner to other program owners on the marketing team
- Identify testing opportunities, execute, and report on these results to ensure team-wide adoption of best practices
- Measure and report on channel success using data from Marketo and SFDC, sharing results to the wider team with well-formed recommendations for improvement.
- Ensure email marketing compliance with applicable regulations (e.g., GDPR, CAN-SPAM)
- Become subject matter expert and best practice engineer for the integration of ON24 into Marketo, utilizing ON24 engagement data to enhance email programs
Skills & Experience:
- 3-4+ years of success designing and executing B2B marketing programs with specialized focus on email marketing
- Experience designing campaigns to target buyers and customers based on their lifecycle stage
- Self-motivated strategic thinker with proven ability to manage multiple projects, set priorities, and meet deadlines.
- Strong background in cross-functional work, effective communication, and operational diligence.
- Demonstrated ability to successfully partner with marketing operations
- Experience with Marketo, certification preferred
- Experience with ON24/Marketo integration preferred
Perks & Benefits
- Health benefits designed to fit the needs of you and your family — including medical, dental, and vision plans
- Generous PTO policy and wellness days to log off and recharge
- 11 paid company holidays for US-based employees + 1 Floating Holiday + 2 Floating Wellness days
- Employee Stock Purchase Plan
- 401K Plan with employer match
- Reimbursements covering home office expenses, cell phone use, weekly team lunches, and classes for professional and personal development
The base pay range for this position is $100,000 to $125,000. This range is not a guarantee of actual compensation that may be earned nor a promise of any specific pay for any specific employee, which is always dependent on relevant experience, education, skills, location, and other applicable factors.
ON24 is proud to be an equal employment opportunities (EEO) workplace to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, ON24 complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
Pursuant to the San Francisco Fair Chance Ordinance, ON24 will consider for employment qualified applicants with arrest and conviction records.
#LI-MK
#LI-Remote
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ON24 is hiring a Remote Senior Digital Marketing Manager
Description
ON24 is on a mission to help businesses bring their go-to-market strategy into the AI era and drive cost-effective revenue growth. Through its leading intelligent engagement platform, ON24 enables customers to combine best-in-class experiences with personalization and content, to capture and act on connected insights at scale.
ON24 provides industry-leading companies, including 3 of the 5 largest global technology companies, 3 of the 5 top global asset management firms, 3 of the 5 largest global healthcare companies and 3 of the 5 largest global industrial companies, with a valuable source of first-party data to drive sales and marketing innovation, improve efficiency and increase business results. Headquartered in San Francisco, ON24 has a wide global footprint with offices in key regions, including London, Singapore and Sydney. For more information, please visit www.ON24.com.
ON24 is seeking a highly motivated Senior Digital Marketing Manager to join our Marketing team. The role will lead and execute our organic and paid digital strategies, web optimization and digital programs. The role will work closely with various roles on the marketing team to generate demand and drive web conversion on a global scale.
We are looking for an experienced professional to lead our digital efforts, plan and coordinate ongoing day-to-day efforts across SEO and multiple ad platforms and develop an advanced growth strategy for the future. You have done everything from in-the-weeds tactical daily bid adjustments to keyword builds and audits. You are near-expert level in all formats of search (SEM) and display advertising. You know the pillars of SEO and can explain how you have achieved first page ranking for a keyword and grown organic traffic for a B2B organization. You can provide senior-level planning support & comms to executives and know how to draw insights from data to tell a story. This is a unique opportunity for the right candidate to develop strategy but still execute on a daily basis; you will have impact immediately.
Responsibilities:
STRATEGY
- Develop and oversee a comprehensive digital marketing strategy
- Build the digital roadmap to help us achieve our aggressive annual pipeline and revenue goals, while increasing awareness of our brand
- Develop, prioritize, and own the execution of our SEO roadmap
- Be the owner of the keyword strategy and collaborate with content, demand gen, product, brand teams to drive traffic and conversion
- Leverage a strong data analytics background to own the full funnel impact of digital efforts; continuously audit and recommend strategies to drive improved results and efficiency
- Explore new and emerging digital marketing & acquisition opportunities/tech, allowing us to target audiences in new ways
- Interlock with field partners and strategy to drive a continuous feedback loop and down-funnel conversion
- Own full funnel conversion rate for key high value conversion points; including leading indicators, on-page conversion, & down-funnel conversion
- Effectively manage third party agencies to drive SEO and paid media results
EXECUTION
- Manage the execution of a digital marketing strategy for paid marketing campaigns across SEM, Display, Social, and other digital channels - keep this highly organized and visible
- Make the calls on audience sizing, spend allocation, budget optimization, cadence, channel mix and overall prioritization of campaigns
- Work closely with our agency and 3rd-party marketing platforms to test new features, technologies, and methodologies - have an eye for constant optimization
- Develop winning SEO tactics and strategies that improve the organic search visibility/ranking of ON24/our keywords
- Help improve the user journeys on our website by optimizing messaging, landing page designs, website tools, offers, and overall experience
- Develop, expand, and execute optimization and personalization programs for main website assets
- Work cross-functionally with other teams to define and prioritize short and long-term campaigns to drive web conversion and lead generation
REPORTING
- Develop ROAS and demand gen models to forecast and track conversions, Sales Qualified Leads (SQLs), pipeline, and revenue
- Define SEO success metrics, and other analytics to gauge SEO health
- Use data and analytics to draw insights & continually optimize campaigns; inform internal stakeholders of performance (eg: DG, Content, PMM, Product teams, SDR)
- Main business KPIs will be program efficiency and effectiveness in terms of: responses & engagement, net new names, contribution to pipeline, acceleration of pipeline, and revenue growth
- Ensure accurate reporting and audit of operations across the channels you own
Qualifications:
- BA/BS in marketing or related field
- 5-8 years of digital/paid media or performance marketing experience at an agency or B2B SaaS company; 3+ years of SEO experience in B2B SaaS/Tech
- Solid understanding of SEO ecosystem and strategies to grow quality traffic
- Proven track record on search (SEM), paid social, programmatic display advertising, auction formats and bidding/investment efficiency and ROI
- Experience leveraging content, copy, imagery, and landing page messaging to drive conversion rate optimization strategies
- Knowledge of optimization tools (e.g, Optimizely); demand generation tools (e.g, Marketo, SFDC, 6sense, Demandbase, Drift, Clearbit, Rollworks); web analytics software (e.g, Google Analytics, Google Search Console), Wordpress, reporting/visualization software (e.g, Domo).
- Ability to articulate SEO ideas, strategies, and tactics to audiences with varying knowledge of SEO (novices to technical specialists)
- Ability to lead incremental tests and ability to measure marketing impact
- Inquisitive and innovative - test and learn mentality with a hunger to leverage the latest technology and methods to drive growth
- Strong analytical, problem-solving, and decision-making skills; data driven mindset
- Motivated, self-starter attitude, ready to come to the table with ideas
ON24 is proud to be an equal employment opportunities (EEO) workplace to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, ON24 complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
Pursuant to the San Francisco Fair Chance Ordinance, ON24 will consider for employment qualified applicants with arrest and conviction records.
#LI-MK
#LI-Remote
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ON24 is hiring a Remote Vice President of Professional Services
Description
ON24 is on a mission to help businesses bring their go-to-market strategy into the AI era and drive cost-effective revenue growth. Through its leading intelligent engagement platform, ON24 enables customers to combine best-in-class experiences with personalization and content, to capture and act on connected insights at scale.
ON24 provides industry-leading companies, including 3 of the 5 largest global technology companies, 3 of the 5 top global asset management firms, 3 of the 5 largest global healthcare companies and 3 of the 5 largest global industrial companies, with a valuable source of first-party data to drive sales and marketing innovation, improve efficiency and increase business results. Headquartered in San Francisco, ON24 has a wide global footprint with offices in key regions, including London,Singaporeand Sydney. For more information, please visitwww.ON24.com.
Role Overview:
We are seekinga dynamic,experiencedand results-driven Vice President of Professional Services to lead our division globally. The VP will oversee our services portfolio, ensuring exceptional quality, client satisfaction, and ARR/Revenue growth. They will drive the strategic direction of our offerings, build strong client relationships, and foster a culture of excellence within our teams. The core focus will be to develop and execute strategies to drive increased service bookings and revenue,optimizeour portfolio and deliverymethodology, and enhance operational efficiency through continuous innovation, ensuring customer outcomes and growth in value from the ON24 solution. Responsibilities:
Strategic Leadership & Planning:
- Develop and execute the division's strategic vision and roadmap aligned with companyobjectives.
- Identifymarket trends, client needs, and growth opportunities to inform service offerings.
- Drive innovation and continuous improvement initiatives within the division.
Service Delivery & Client Relationships:
- Oversee end-to-end service delivery, including project management, implementation, training, and support.
- Build andmaintainstrong client relationships, understanding needs, and providing proactive solutions.
- Regularly interacts with executives and customers in regions to nurture andmaintainkey customer sponsor relationships and cultivate trust-based partnerships.
- Works closely with external vendors, partners, and contractors to ensure service quality, client satisfaction, and adherence to SLAs.
Team Management & Development:
- Provide leadership, mentorship, and guidance to the professional services team.
- Foster a culture of high performance, accountability, and continuous learning.
- Optimize resource allocation and manage staffing needs effectively.
Financial Management, Revenue Growth & Forecasting:
- Develop pricing strategies, manage project budgets, andoptimizeresourceutilization.
- Drive revenue growth and profitability through effective client management and project delivery.
- Monitor financial performance, analyze variances, and take corrective actions as needed.
- Forecast revenue delivery and Annual Recurring Revenue (ARR), anddevelop strategies to meet targets.
Cross-Functional Collaboration & Compliance:
- Collaboratewith sales, product development, and other departments toidentifysynergyopportunities.
- Ensure compliance with regulations, standards, and best practices.
- Manage risks associated with service delivery and implement mitigation strategies.
Skills & Experience:
- Proventrack recordof success in a leadership role with at least 7 years of experience in a high-tech and marketing technology environment with an expert-level understanding of Professional Services Practices
- At least 5 years of people management experience, managing teams of 10 or more people
- At least 3 years of second line leadership experience
- Executive-level communication and presentation skills
- Outstanding change management, customer service, sales support, people, and project management skills.
- Experience in business development activities
- Professional experience with Microsoft Outlook, Word, Excel, and PowerPoint.
- Excellent organizational, planning, presentation, and communication skills.The ability to work effectively with all levels of the organization, and the ability to meet deadlines.
- Abachelor's degree in Business, Computer Science, Information Systems, or the equivalent combination of education, experience, and training that provides the required knowledge, skills, and abilities.
Perks & Benefits:
- Health benefits designed to fit the needs of you and your family — including medical, dental, and vision plans
- Unlimited PTO policy and wellness days to log off and recharge
- 11 paid company holidays for US-based employees + 1 Floating Holiday + 2 Floating Wellness days
- Employee Stock Purchase Plan
- 401K Plan with employer match
- Reimbursements covering home office expenses, cell phone use, and classes for professional and personal development
- Fitness and wellnessperksincluding discounted memberships with 24 Hour Fitness
The base pay range for this position is $170,000to $225,000.This range is not a guarantee of actual compensation that may be earned nor a promise of any specific pay for any specific employee, which is always dependent on relevant experience, education, skills, location, and other applicable factors.
EEOC:
ON24 is proud to be an equal employment opportunities (EEO) workplace to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disabilityor genetics. In addition to federal law requirements, ON24complies withapplicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence,compensationand training.
Pursuant tothe San Francisco Fair Chance Ordinance, ON24 will consider for employment qualified applicants with arrest and conviction records.
#LI-Remote
#LI-United States
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ON24 is hiring a Remote Product Manager
Description
ON24 is on a mission to help businesses bring their go-to-market strategy into the AI era and drive cost-effective revenue growth. Through its leading intelligent engagement platform, ON24 enables customers to combine best-in-class experiences with personalization and content, to capture and act on connected insights at scale.
ON24 provides industry-leading companies, including 3 of the 5 largest global technology companies, 3 of the 5 top global asset management firms, 3 of the 5 largest global healthcare companies and 3 of the 5 largest global industrial companies, with a valuable source of first-party data to drive sales and marketing innovation, improve efficiency and increase business results. Headquartered in San Francisco, ON24 has a wide global footprint with offices in key regions, including London, Singapore and Sydney. For more information, please visit www.ON24.com.
Role Overview
ON24 is seeking a Product Manager to help drive the product strategy and revenue goals of ON24’s offerings. This person will be responsible for the planning, creation and delivery of new and existing products and product capabilities. This includes gathering and prioritizing product requirements, refining the product vision, and working closely with a cross functional team to deliver new and enhanced solutions in a timely manner. The ideal candidate will have experience with SaaS software with experience in product development, be a strong communicator in both written and verbal formats and be well versed in Agile development processes.
Responsibilities
- Evolve the product roadmap for their areas of ownership through analysis of market trends, competitive data, and customer input
- Manage and prioritize product backlogs for areas of ownership
- Define and develop new products and features.
- Translate product vision and priorities into detailed product requirements.
- Manage product rollouts by participating in cross-functional teams, helping to produce product collateral, and training/communicating to stakeholders.
- Track product utilization and adapt the roadmap/backlog accordingly.
- Collaborate effectively with engineering, design, and delivery teams.
- Provide product expertise and consultation to sales and customer services teams.
Skills & Experience
- 5-7+ years of product management experience with tech companies.
- Demonstrated track record of delivering B2B products/services to market.
- Proven ability to transform abstract requirements into shippable product.
- Experience working with cross-functional teams.
- Strong background of effective communication with a variety of roles (technical and non-technical)
- Ability to execute on both tactical and strategic levels
- Understanding of Sales and Marketing software products, processes, and Marketing/Sales generated data
- Experience working with UI/UX Design teams and customers to deliver top notch experiences
- Product marketing experience a plus.
- Expert knowledge of SaaS software development and Agile processes.
- Understanding of Sales and Marketing software products, processes, and Marketing/Sales generated data
- Passion for technology with a technical understanding of web marketing, online applications, and internet services markets.
- Self-motivated strategic thinker with proven ability to manage multiple projects, set priorities, and meet deadlines.
- Strong communications skills and experience working with company executives and senior management.
- Experience and understanding of video streaming/hosting platforms a plus.
Perks & Benefits:
- Health benefits designed to fit the needs of you and your family — including medical, dental, and vision plans
- Generous PTO policy and wellness days to log off and recharge
- 11 paid company holidays for US-based employees + 1 Floating Holiday + 2 Floating Wellness days
- Employee Stock Purchase Plan
- 401K Plan with employer match
- Reimbursements covering home office expenses, cell phone use, weekly team lunches, and classes for professional and personal development
The base pay range for this position is $175,000 to $185,000. This range is not a guarantee of actual compensation that may be earned nor a promise of any specific pay for any specific employee, which is always dependent on relevant experience, education, skills, location, and other applicable factors.
ON24 is proud to be an equal employment opportunities (EEO) workplace to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, ON24 complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
Pursuant to the San Francisco Fair Chance Ordinance, ON24 will consider for employment qualified applicants with arrest and conviction records.
See more jobs at ON24
ON24 is hiring a Remote Product Management Director
Description
ON24 is on a mission to help businesses bring their go-to-market strategy into the AI era and drive cost-effective revenue growth. Through its leading intelligent engagement platform, ON24 enables customers to combine best-in-class experiences with personalization and content, to capture and act on connected insights at scale.
ON24 provides industry-leading companies, including 3 of the 5 largest global technology companies, 3 of the 5 top global asset management firms, 3 of the 5 largest global healthcare companies and 3 of the 5 largest global industrial companies, with a valuable source of first-party data to drive sales and marketing innovation, improve efficiency and increase business results. Headquartered in San Francisco, ON24 has a wide global footprint with offices in key regions, including London, Singapore and Sydney. For more information, please visit www.ON24.com.
Role Overview
ON24 is seeking a Product Management Director to help drive the product strategy and revenue goals of ON24’s offerings. This person will be responsible for the planning, creation and delivery of new and existing products and product capabilities. This includes gathering and prioritizing product requirements, refining the product vision, and working closely with a cross functional team to deliver new and enhanced solutions in a timely manner. The ideal candidate will have experience with SaaS software with experience in product development, be a strong communicator in both written and verbal formats and be well versed in Agile development processes.
Responsibilities
- Evolve the product roadmap for their areas of ownership through analysis of market trends, competitive data, and customer input
- Manage and prioritize product backlogs for areas of ownership
- Define and develop new products and features.
- Translate product vision and priorities into detailed product requirements.
- Manage product rollouts by participating in cross-functional teams, helping to produce product collateral, and training/communicating to stakeholders.
- Track product utilization and adapt the roadmap/backlog accordingly.
- Collaborate effectively with engineering, design, and delivery teams.
- Provide product expertise and consultation to sales and customer services teams.
Skills & Experience
- 7-10+ years of product management experience with tech companies.
- Demonstrated track record of delivering B2B products/services to market.
- Proven ability to transform abstract requirements into shippable product.
- Experience working with cross-functional teams.
- Strong background of effective communication with a variety of roles (technical and non-technical)
- Ability to execute on both tactical and strategic levels
- Understanding of Sales and Marketing software products, processes, and Marketing/Sales generated data
- Experience working with UI/UX Design teams and customers to deliver top notch experiences
- Product marketing experience a plus.
- Expert knowledge of SaaS software development and Agile processes.
- Understanding of Sales and Marketing software products, processes, and Marketing/Sales generated data
- Passion for technology with a technical understanding of web marketing, online applications, and internet services markets.
- Self-motivated strategic thinker with proven ability to manage multiple projects, set priorities, and meet deadlines.
- Strong communications skills and experience working with company executives and senior management.
- Experience and understanding of video streaming/hosting platforms a plus.
Perks & Benefits:
- Health benefits designed to fit the needs of you and your family — including medical, dental, and vision plans
- Generous PTO policy and wellness days to log off and recharge
- 11 paid company holidays for US-based employees + 1 Floating Holiday + 2 Floating Wellness days
- Employee Stock Purchase Plan
- 401K Plan with employer match
- Reimbursements covering home office expenses, cell phone use, weekly team lunches, and classes for professional and personal development
The base pay range for this position is $180,000 to $200,000. This range is not a guarantee of actual compensation that may be earned nor a promise of any specific pay for any specific employee, which is always dependent on relevant experience, education, skills, location, and other applicable factors.
ON24 is proud to be an equal employment opportunities (EEO) workplace to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, ON24 complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
Pursuant to the San Francisco Fair Chance Ordinance, ON24 will consider for employment qualified applicants with arrest and conviction records.
See more jobs at ON24